The Name given to each Database Item should be ideally its official name (and its English version if it has one).  Here is the order of preference for the item's name  -

  1. Name as written on the packaging (including mistakes if any).
  2. If that does not exist the name used by the Brand, for example in a catalog or price list.

  3. If there is no known official name then what most collectors call it.

  4. If that is not known a logical name that could have been used by the Brand.